He doesn’t teach you how to get more subscribers. He teaches you how to get better subscribers.
Settle says the opposite: Go where the biggest, meanest competitors are. Steal their audience.
How? Write better emails. More specific emails. More entertaining emails. Ben Settle - Email Players 1 - 15
Most marketers use fake timers and phony “only 5 left” tactics. Settle hates that.
You can use this as a blog post, email draft, or social media thread. What I Learned from Ben Settle’s Email Players Issues 1–15 (The “Uncomfortable” Education) He doesn’t teach you how to get more subscribers
I recently re-read issues of Email Players . And while most newsletters feel fluffy or recycled, these issues are dense with contrarian gold.
Not every other day. Not weekly. Not “when you have something to say.” Steal their audience
Instead, he focuses on one thing : writing emails that people want to forward.
It’s for anyone ready to admit that maybe — just maybe — the reason their emails don’t work isn’t the algorithm.